Following his commitments with the basketball Bundesliga club Hamburg Towers, as well as the football clubs FC Viktoria 1889 Berlin and SK Austria Klagenfurt, the real estate and project developer Tomislav Karajica is now joining the internationally renowned Hamburg Esport team Unicorns of Love, as an investor.
„We are proud to have found such an exciting and well-established partner like Unicorns of Love to drive our strategy forward“, says Tomislav Karajica, managing partner of Home United. „The vision is to become the most innovative real estate brand from Germany. Its core consists – in addition to the established structures for project development, planning and construction – of an affiliated competence centre from which we, together with strategic partners and holdings, transport content from sport, health, events and education to our properties and an associated digital infrastructure. Together with the Unicorns of Love, we will develop appropriate formats and content in e-sports, which represents a further important and forward-looking component of our conceptual approach.“
Unicorns of Love was founded in 2013 by Fabian Mallant, he is the coach of the internationally successful team. The management tasks are shared by his father Jos Mallant and his sister Vivien Mallant, with whom Karajica has been holding talks about becoming an investor in recent weeks.
„With Unicorns of Love, we have built a successful, innovative Esport organization. As a family business, our focus has always been to create a secure basis for our employees to jointly generate sporting success and new ideas. After six years under our own steam, we are now opening up for the first time to an investor, in order to further expand our company”, says Vivien Mallant and emphasizes: „It is particularly important to us that we now have a partner at our side, who recognizes the opportunities in the industry and shares our visions and values. In addition to financial security, we are particularly interested in the further added value offered by the cooperation with Tomislav Karajica and all related projects. Together we will grow in many areas and learn from each other.“
As a lighthouse of the partnership between the Home-United founder and Unicorns of Love, an Esport Space will be opened soon in the Hamburg Ding at Nobistor on St. Pauli, and the construction of a gaming house is also well advanced in the planning stage. „This will be a hotspot for all gamers, the Mecca for Esportlers”, assures Karajica and adds: „It is always in our focus to set themes and design content that create spaces and occasions for social interaction. In the world of sports, we are enthusiastically pursuing this path with Unicorns of Love.“
– 19.03.2020
